Democratizing Loyalty & Digital
Marketing solutions


Helping the high street grow and thrive

Our background: a landscape of change

In 2013, Izicap was born into a fast-changing and increasingly complex financial services world.

  • Since then, traditional banking and payments models have continued to be threatened by new, more innovative challenger businesses. Aggressive competition has meant the loyalty of merchants can no longer be taken for granted, and often acquirers and payment service providers are being forced to lower their fees.
  • Merchants are under growing commercial pressure too. Every day their profits and loyalty are being eroded by consumers switching to online shopping and the effects of sophisticated marketing from larger competitors. Many hard-pressed merchants are struggling to cope with reduced footfall, higher customer churn and slimmer margins.

Our values



We want the best for our clients.

We listen to merchants and aim to provide them with the most efficient, innovative and user-friendly solution. We strive for excellence and continuous improvement.


Team spirit

We are stronger together.

We have a team spirit and are trained to be close to the reality of merchants to help them achieve the best results.



We are fast-moving, nimble and responsive to change.

Our flexible people, processes and technologies enable us to act quickly and adapt to the evolving needs of our clients.



We are a fearless, pioneering, first-mover business.

We are creative, passionate about innovation and ready to take on any challenge. Our expertise gives us the confidence and courage to consistently exceed expectations.

Our People

Izicap’s success

Powered by outstanding talent and a culture of celebrating bright ideas and inspirational work.

  • Although grounded in a wide mix of specialisms, we all share a passion for knowledge, innovation and exceptional customer service. Our exciting growth trajectory is reflected in our high-energy, fun and opportunity-rich working environment.
  • We recruit from all walks of life and welcome diversity. Find out about Izicap’s Gender Equality Index.