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Beauty salons
Challenges
- These days, many treatments and products previously exclusive to specialist beauty salons are available to consumers via a growing list of other businesses too.
- Nail bars, tanning centres, perfumeries and even some hairdressers are diversifying into beauty services and depriving salons of much-needed income.
- To fight back and compete, salon owners need to digitise their marketing, and adopt a loyalty solution to segment, engage and retain their best customers.
Opportunities
- Build yourself a database of loyalty customers
- Get your lapsed customers spending again
- Grow repeat customer visits and average spend
- Improve your beauty care customer experience
- Promote new products and extra servicese
0
%
revenue growth
0
€
additional annual revenue
for 100 registered members
